Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It
By: April Dunford
4.26
Format: 204 pages, Kindle Edition
You know your product is awesome—but does anybody else? Forget everything you thought you knew abou…
Want to Read $ 7.00If you liked the self help plot in Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It by April Dunford , here is a list of 6 books like this:
1. Traction: A Startup Guide to Getting Customers
By: Gabriel Weinberg , Justin Mares
3.77
Format: 300 pages, Hardcover
Most startups end in failure. Almost every failed startup has a product. What failed startups don't… read more
Want to ReadSimilar categories in Gabriel Weinberg's Traction: A Startup Guide to Getting Customers book and April Dunford's Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It
- business
- technology
- entrepreneurship
- nonfiction
- buisness
- management
- self help
2. Play Bigger: How Pirates, Dreamers, and Innovators Create and Dominate Markets
By: Kevin Maney , Al Ramadan , Dave Peterson , Christopher Lochhead
4.30
Format: None pages, Hardcover
The founders of a respected Silicon Valley advisory firm study legendary category-creating companie… read more
Want to ReadSimilar categories in Kevin Maney's Play Bigger: How Pirates, Dreamers, and Innovators Create and Dominate Markets book and April Dunford's Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It
- business
- entrepreneurship
- nonfiction
- buisness
- management
- technology
3. Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers
By: Geoffrey A. Moore , None
3.67
Format: 272 pages, Paperback
Here is the bestselling guide that created a new game plan for marketing in high-tech industries. C… read more
Want to ReadSimilar categories in Geoffrey A. Moore's Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers book and April Dunford's Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It
4. Start Small, Stay Small: A Developer's Guide to Launching a Startup
By: Mike Taber , Rob Walling
3.68
Format: 330 pages,
Want to ReadSimilar categories in Mike Taber's Start Small, Stay Small: A Developer's Guide to Launching a Startup book and April Dunford's Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It
5. Positioning: The Battle for Your Mind: How to Be Seen and Heard in the Overcrowded Marketplace
By: Al Ries , Jack Trout
3.77
Format: None pages, Paperback
The first book to deal with the problems of communicating to a skeptical, media-blitzed public, Pos… read more
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6. The Lean Product Playbook: How to Innovate with Minimum Viable Products and Rapid Customer Feedback
By: Dan Olsen
3.86
Format: 368 pages,
Want to ReadSimilar categories in Dan Olsen's The Lean Product Playbook: How to Innovate with Minimum Viable Products and Rapid Customer Feedback book and April Dunford's Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It
7. Hacking Growth: How Today's Fastest-Growing Companies Drive Breakout Success
By: None , None
3.92
Format: 256 pages, Hardcover
The definitive playbook by the pioneers of Growth Hacking, one of the hottest business methodologie… read more
Want to ReadSimilar categories in None's Hacking Growth: How Today's Fastest-Growing Companies Drive Breakout Success book and April Dunford's Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It
8. Build: An Unorthodox Guide to Making Things Worth Making
By: Tony Fadell
4.33
Format: 416 pages, Paperback
Written for anyone who wants to grow at work—from young grads navigating their first jobs to CEOs d… read more
Want to Read $ 21.49Similar categories in Tony Fadell's Build: An Unorthodox Guide to Making Things Worth Making book and April Dunford's Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It
- audiobook
- self help
- business
- entrepreneurship
- nonfiction
- design
- management
- technology
9. The Cold Start Problem: How to Start and Scale Network Effects
By: Andrew Chen
4.19
Format: 386 pages, Hardcover
A venture capitalist draws on expertise developed at the premier venture capital firm, Andreessen H… read more
Want to Read $ 20.99Similar categories in Andrew Chen's The Cold Start Problem: How to Start and Scale Network Effects book and April Dunford's Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It
- audiobook
- business
- entrepreneurship
- nonfiction
- design
- buisness
- management
- technology
10. Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It
By: April Dunford
4.26
Format: 204 pages, Kindle Edition
You know your product is awesome—but does anybody else? Forget everything you thought you knew abou… read more
Want to Read $ 7.00Similar categories in April Dunford's Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It book and April Dunford's Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It
- audiobook
- self help
- business
- entrepreneurship
- psychology
- nonfiction
- design
- buisness
- management
- technology
11. The Mom Test: How to talk to customers & learn if your business is a good idea when everyone is lying to you
By: Rob Fitzpatrick
4.37
Format: 138 pages, Kindle Edition
The Mom Test is a quick, practical guide that will save you time, money, and heartbreak. They say y… read more
Want to Read $ 9.99Similar categories in Rob Fitzpatrick's The Mom Test: How to talk to customers & learn if your business is a good idea when everyone is lying to you book and April Dunford's Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It
- self help
- business
- entrepreneurship
- psychology
- nonfiction
- design
- buisness
- management
- audiobook
"The world’s most deadly fluff is: “I would definitely buy that."-Rob Fitzpatrick, The Mom Test: How to talk to customers & learn if your business is a good idea when everyone is lying to you
"Here’s the thing: only the market can tell if your idea is good. Everything else is just opinion."-Rob Fitzpatrick, The Mom Test: How to talk to customers & learn if your business is a good idea when everyone is lying to you
"Compliments are the fool’s gold of customer learning: shiny, distracting, and entirely worthless."-Rob Fitzpatrick, The Mom Test: How to talk to customers & learn if your business is a good idea when everyone is lying to you
"Trying to learn from customer conversations is like excavating a delicate archaeological site. The truth is down there somewhere, but it’s fragile."-Rob Fitzpatrick, The Mom Test: How to talk to customers & learn if your business is a good idea when everyone is lying to you
12. Continuous Discovery Habits: Discover Products that Create Customer Value and Business Value
By: Teresa Torres
4.47
Format: 237 pages, Paperback
"If you haven't had the good fortune to be coached by a strong leader or product coach, this book c… read more
Want to Read $ 8.99Similar categories in Teresa Torres's Continuous Discovery Habits: Discover Products that Create Customer Value and Business Value book and April Dunford's Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It
- self help
- business
- entrepreneurship
- nonfiction
- design
- management
- technology
13. Escaping the Build Trap: How Effective Product Management Creates Real Value
By: Melissa Perri
4.30
Format: 199 pages, Kindle Edition
To stay competitive in today’s market, organizations need to adopt a culture of customer-centric pr… read more
Want to Read $ 14.70Similar categories in Melissa Perri's Escaping the Build Trap: How Effective Product Management Creates Real Value book and April Dunford's Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It
- audiobook
- business
- entrepreneurship
- nonfiction
- design
- management
- technology
14. Building a StoryBrand: Clarify Your Message So Customers Will Listen
By: Donald Miller
4.27
Format: 228 pages, Hardcover
New York Times bestselling author Donald Miller uses the seven universal elements of powerful stori… read more
Want to Read $ 14.99Similar categories in Donald Miller's Building a StoryBrand: Clarify Your Message So Customers Will Listen book and April Dunford's Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It
- self help
- entrepreneurship
- nonfiction
- design
- buisness
- business
- audiobook
15. The SaaS Playbook: Build a Multimillion-Dollar Startup Without Venture Capital
By: Rob Walling
4.36
Format: 200 pages, Paperback
Do you want to build a software product that people want and are willing to pay for? Do you dream o… read more
Want to Read $ 9.99Similar categories in Rob Walling's The SaaS Playbook: Build a Multimillion-Dollar Startup Without Venture Capital book and April Dunford's Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It
- technology
- management
- entrepreneurship
- nonfiction
- business
- audiobook
16. Outcomes Over Output: Why customer behavior is the key metric for business success
By: Josh Seiden
4.34
Format: 88 pages, Kindle Edition
In the old days, when we made physical products, setting project goals wasn’t that hard. But in tod… read more
Want to Read $ 9.99Similar categories in Josh Seiden's Outcomes Over Output: Why customer behavior is the key metric for business success book and April Dunford's Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It
- audiobook
- business
- entrepreneurship
- nonfiction
- design
- buisness
- management
- technology
17. Loved: How to Market Tech Products Customers Adore
By: Martina Lauchengco
3.88
Format: None pages, ebook
In today�s hyper-competitive market, how a product is taken to market is at least as important as t… read more
Want to Read $ 22.00Similar categories in Martina Lauchengco's Loved: How to Market Tech Products Customers Adore book and April Dunford's Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It
- business
- entrepreneurship
- nonfiction
- design
- buisness
- management
- technology
18. Product-Led Growth: How to Build a Product That Sells Itself (Product-Led Growth Series Book 1)
By: Wes Bush
4.10
Format: 238 pages, Kindle Edition
“Product-Led Growth is about helping your customers experience the ongoing value your product provi… read more
Want to Read $ 9.99Similar categories in Wes Bush's Product-Led Growth: How to Build a Product That Sells Itself (Product-Led Growth Series Book 1) book and April Dunford's Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It
- audiobook
- business
- entrepreneurship
- nonfiction
- design
- buisness
- management
- technology
19. Product-Led Onboarding: How to Turn New Users Into Lifelong Customers (Product-Led Growth Series Book 2)
By: Ramli John
4.23
Format: 312 pages, Kindle Edition
" Product-Led Onboarding is a must-read for anyone embarking on the critical activity of improving … read more
Want to Read $ 9.99Similar categories in Ramli John's Product-Led Onboarding: How to Turn New Users Into Lifelong Customers (Product-Led Growth Series Book 2) book and April Dunford's Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It
- buisness
- nonfiction
- business
- design
20. Monetizing Innovation: How Smart Companies Design the Product Around the Price
By: Madhavan Ramanujam
4.16
Format: 256 pages, Kindle Edition
Surprising rules for successful monetization Innovation is the most important driver of growth. To… read more
Want to Read $ 19.00Similar categories in Madhavan Ramanujam's Monetizing Innovation: How Smart Companies Design the Product Around the Price book and April Dunford's Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It
- business
- entrepreneurship
- nonfiction
- design
- buisness
- management
- technology
21. Forget the Funnel: A Customer-Led Approach for Driving Predictable, Recurring Revenue
By: Georgiana Laudi
4.15
Format: 160 pages, Kindle Edition
Your product is great. So why is marketing it so hard? Many SaaS companies struggle with marketi… read more
Want to Read $ 6.99Similar categories in Georgiana Laudi's Forget the Funnel: A Customer-Led Approach for Driving Predictable, Recurring Revenue book and April Dunford's Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It
- nonfiction
- business
- entrepreneurship
