By: Adam Ferrier
Format: 240 pages, Paperback
Want to know how to influence other people's behaviour? In The Advertising Effect, respected advert…
Want to Read $ 23.96If you liked the business plot in The Advertising Effect by Adam Ferrier , here is a list of 14 books like this:
By: Jocko Willink , Leif Babin
Format: 320 pages, Hardcover
The #1 New York Times bestseller Sent to the most violent battlefield in Iraq, Jocko Willink and Le… read more
Want to Read $ 14.99Similar categories in Jocko Willink's Extreme Ownership: How U.S. Navy SEALs Lead and Win book and Adam Ferrier's The Advertising Effect
By: David Burkus
Format: 214 pages, Hardcover
How to get past the most common myths about creativity to design truly innovative strategies We ten… read more
Want to Read $ 16.00Similar categories in David Burkus's The Myths of Creativity: The Truth About How Innovative Companies and People Generate Great Ideas book and Adam Ferrier's The Advertising Effect
"Creativity is a team sport."-David Burkus, The Myths of Creativity: The Truth About How Innovative Companies and People Generate Great Ideas
"This is a hard truth for some to accept: that a lack of resources may not be their true constraint, just a lack of resourcefulness."-David Burkus, The Myths of Creativity: The Truth About How Innovative Companies and People Generate Great Ideas
By: bell hooks
Format: 240 pages, Hardcover
All About Love offers radical new ways to think about love by showing its interconnectedness in our… read more
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"All awakening to love is spiritual awakening"-bell hooks, All About Love: New Visions
"Couples who rarely or never have sex can know lifelong love. "-bell hooks, All About Love: New Visions
"Honesty and openness is always the foundation of insightful dialogue."-bell hooks, All About Love: New Visions
"Isolation and loneliness are central causes of depression and despair."-bell hooks, All About Love: New Visions
By: Brianna Wiest
Format: 450 pages, Kindle Edition
Over the past few years, Brianna Wiest has gained renown for her deeply moving, philosophical writi… read more
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"Hold yourself to your standard."-Brianna Wiest, 101 Essays That Will Change The Way You Think
"Anything other than ideal is not failure. It’s life."-Brianna Wiest, 101 Essays That Will Change The Way You Think
"We all start as strangers, but we forget that we rarely choose who ends up a stranger, too"-Brianna Wiest, 101 Essays That Will Change The Way You Think
"There are two mindsets people tend to have: explorer or settler. Our society has a “settler"-Brianna Wiest, 101 Essays That Will Change The Way You Think
By: Daniel Kahneman
Format: 499 pages, Hardcover
In the highly anticipated Thinking, Fast and Slow, Kahneman takes us on a groundbreaking tour of th… read more
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"A compelling narrative fosters an illusion of inevitability."-Daniel Kahneman, Thinking, Fast and Slow
"Nothing in life is as important as you think it is when you are thinking of it."-Daniel Kahneman, Thinking, Fast and Slow
"Nothing in life is as important as you think it is when you are thinking about it."-Daniel Kahneman, Thinking, Fast and Slow
"Nothing in life is as important as you think it is, while you are thinking about it"-Daniel Kahneman, Thinking, Fast and Slow
By: Cass R. Sunstein , Richard H. Thaler
Format: 260 pages, Paperback
From the winner of the 2017 Nobel Prize in Economics, Richard H. Thaler, and Cass R. Sunstein: a r… read more
Want to Read $ 13.99Similar categories in Cass R. Sunstein's Nudge: Improving Decisions About Health, Wealth, and Happiness book and Adam Ferrier's The Advertising Effect
"Just as no building lacks an architecture, so no choice lacks a context."-Cass R. Sunstein, Nudge: Improving Decisions About Health, Wealth, and Happiness
"As good architects know, seemingly arbitrary decisions, such as where to locate the bathrooms, will have subtle influences on how the people who use the building interact. Every trip to the bathroom …"-Cass R. Sunstein, Nudge: Improving Decisions About Health, Wealth, and Happiness
By: Bill Bryson
Format: None pages, Paperback
A CLASSIC FROM THE NEW YORK TIMESBESTSELLING AUTHOR OF ONE SUMMER Every time Bill Bryson walks out… read more
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By: David Ogilvy
Format: 272 pages, Paperback
A candid and indispensable primer on all aspects of advertising from the man Time has called "the m… read more
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By: Roger Dooley
Format: 84 pages, Hardcover
Practical techniques for applying neuroscience and behavior research to attract new customersBrainf… read more
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By: Claude C. Hopkins
Format: None pages, Paperback
Scientific Advertising is an important work on advertising from the early 20th century and is still… read more
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By: Debbie Millman
Format: None pages,
We are now living in a world with over one hundred brands of bottled water. The United States alone… read more
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By: Simon Sinek
Format: 262 pages, Hardcover
Why do you do what you do? Why are some people and organizations more innovative, more influential,… read more
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By: Paul Feldwick
Format: None pages,
Want to ReadSimilar categories in Paul Feldwick's The Anatomy of Humbug: How to Think Differently About Advertising book and Adam Ferrier's The Advertising Effect
By: Chip Heath , Dan Heath
Format: 256 pages,
Want to ReadSimilar categories in Chip Heath's Made to Stick: Why Some Ideas Survive and Others Die book and Adam Ferrier's The Advertising Effect
By: Al Ries , Jack Trout
Format: None pages, Paperback
The first book to deal with the problems of communicating to a skeptical, media-blitzed public, Pos… read more
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By: Dan Ariely
Format: 96 pages, Hardcover
Why do our headaches persist after taking a one-cent aspirin but disappear when we take a 50-cent a… read more
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By: Robert B. Cialdini
Format: 320 pages, Paperback
Influence, the classic book on persuasion, explains the psychology of why people say "yes"—and how … read more
Want to Read $ 19.99Similar categories in Robert B. Cialdini's Influence: The Psychology of Persuasion book and Adam Ferrier's The Advertising Effect
"Embarrassment is a villain to be crushed."-Robert B. Cialdini, Influence: The Psychology of Persuasion
"The customers, mostly well-to-do vacationers with little knowledge of turquoise, were using a standard principle—a stereotype—to guide their buying: “expensive = good."-Robert B. Cialdini, Influence: The Psychology of Persuasion
"A well-known principle of human behavior says that when we ask someone to do us a favor we will be more successful if we provide a reason. People simply like to have reasons for what they do."-Robert B. Cialdini, Influence: The Psychology of Persuasion
"The truly gifted negotiator, then, is one whose initial position is exaggerated enough to allow for a series of concessions that will yield a desirable final offer from the opponent, yet is not so ou…"-Robert B. Cialdini, Influence: The Psychology of Persuasion
By: Paco Underhill
Format: 314 pages,
Is there a method to our madness when it comes to shopping? Hailed by the San Francisco Chronicle a… read more
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By: Adam M. Grant
Format: 307 pages, Hardcover
Think Again is a book about the benefit of doubt, and about how we can get better at embracing the … read more
Want to Read $ 13.99Similar categories in Adam M. Grant's Think Again: The Power of Knowing What You Don't Know book and Adam Ferrier's The Advertising Effect
By: April Dunford
Format: 204 pages, Kindle Edition
You know your product is awesome—but does anybody else? Forget everything you thought you knew abou… read more
Want to Read $ 7.00Similar categories in April Dunford's Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It book and Adam Ferrier's The Advertising Effect
By: Rory Sutherland
Format: 384 pages, Paperback
‘A breakthrough book. Wonderfully applicable to everything in life, and funny as hell.’ Nassim Nich… read more
Want to Read $ 15.49Similar categories in Rory Sutherland's Alchemy: The Surprising Power of Ideas That Don't Make Sense book and Adam Ferrier's The Advertising Effect
"Many pretend to despise and belittle that which is beyond their reach."-Rory Sutherland, Alchemy: The Surprising Power of Ideas That Don't Make Sense
"Not everything that makes sense works, and not everything that works makes sense."-Rory Sutherland, Alchemy: The Surprising Power of Ideas That Don't Make Sense
"No living creature can evolve and survive in the real world by processing information in an objective, measured and proportionate manner."-Rory Sutherland, Alchemy: The Surprising Power of Ideas That Don't Make Sense
"All too often, what matters is not whether an idea is true or effective, but whether it fits with the preconceptions of a dominant cabal."-Rory Sutherland, Alchemy: The Surprising Power of Ideas That Don't Make Sense
By: Trent Dalton
Format: 474 pages, Paperback
A novel of love, crime, magic, fate and coming of age, set in Brisbane's violent working class subu… read more
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"Don't fuckin' swear."-Trent Dalton, Boy Swallows Universe
"Stay sweet, Eli Bell."-Trent Dalton, Boy Swallows Universe
"Most things people say don't need to be said."-Trent Dalton, Boy Swallows Universe
"To burn this house down or set the world on fire. Up to you, Eli."-Trent Dalton, Boy Swallows Universe
By: David Goggins
Format: 312 pages, Kindle Edition
This is not a self-help book. It's a wake-up call! Can't Hurt Me, David Goggins' smash hit memoi… read more
Want to Read $ 9.99Similar categories in David Goggins's Never Finished: Unshackle Your Mind and Win the War Within book and Adam Ferrier's The Advertising Effect
"Whatever it takes for you to believe that you're better than good enough to achieve your dreams is what you must do. And remember, your greatness is not tied to any outcome. It is found in the valian…"-David Goggins, Never Finished: Unshackle Your Mind and Win the War Within
"We all owe it ourselves to stand for something. Principles give us a foundation — solid ground we can trust and build on as we continue to redefine what's possible in our own lives. Sure, some will b…"-David Goggins, Never Finished: Unshackle Your Mind and Win the War Within
"Back in SEAL training, I loved when people froze up and quit. I felt it elevated me in some way, but that was ego-driven immaturity and poor leadership. These days, I consider my business to make eve…"-David Goggins, Never Finished: Unshackle Your Mind and Win the War Within
By: Seth Godin
Format: 271 pages, Kindle Edition
#1 WALL STREET JOURNAL BESTSELLER & INSTANT NEW YORK TIMES BESTSELLERA game-changing approach to ma… read more
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By: Thomas Erikson
Format: 11 pages, Audiobook
A runaway bestseller in Sweden that has sold more than a million copies worldwide, Surrounded by Id… read more
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"... the Green's inability to change."-Thomas Erikson, Surrounded by Idiots
"Communication happens on the listener’s terms"-Thomas Erikson, Surrounded by Idiots
"The analytical Blues are calm, levelheaded, and think before they speak."-Thomas Erikson, Surrounded by Idiots
"Rhetoric isn't the art of talking but rather the art of getting others to listen."-Thomas Erikson, Surrounded by Idiots
By: Fonda Lee
Format: 587 pages, Hardcover
In Jade War, the sequel to the World Fantasy Award-winning novel Jade City, the Kaul siblings battl… read more
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"If you're not sure you're in love, then you're not."-Fonda Lee, Jade War (The Green Bone Saga, #2)
"We're getting into a dangerous game, Hilo." "You have to go where your enemies are," Hilo said. "And then further."-Fonda Lee, Jade War (The Green Bone Saga, #2)
"The possibility of death was like the weather—you could make attempts to predict it, but you would likely be wrong, and no one would change their most important plans due to threat of rain."-Fonda Lee, Jade War (The Green Bone Saga, #2)
"The possibility of death was like the weather - you could make attempts to predict it, but you would likely be wrong, and no one would change their most important plans due to the threat of rain."-Fonda Lee, Jade War (The Green Bone Saga, #2)
By: Fonda Lee
Format: 713 pages, Paperback
Jade, the mysterious and magical substance once exclusive to the Green Bone warriors of Kekon, is n… read more
Want to Read $ 10.99Similar categories in Fonda Lee's Jade Legacy (The Green Bone Saga, #3) book and Adam Ferrier's The Advertising Effect
"Nonreactive to bullshit"-Fonda Lee, Jade Legacy (The Green Bone Saga, #3)
"Don't ever make the mistake that I did. Don't show mercy."-Fonda Lee, Jade Legacy (The Green Bone Saga, #3)
"Don't show off how much you hate a man until you're ready to be his enemy."-Fonda Lee, Jade Legacy (The Green Bone Saga, #3)
"Only children and gods are arrogant enough to judge what they can't understand. There's no point being afraid of their opinions."-Fonda Lee, Jade Legacy (The Green Bone Saga, #3)
By: Hannah Jane Parkinson
Format: 256 pages, Hardcover
Drawn from the successful Guardian column, these everyday exultations and inspirations will get you… read more
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By: Les Binet
Format: 82 pages, Paperback
This publication is the eagerly anticipated update of Marketing in the Era of Accountability, exami… read more
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By: Matt Johnson
Format: 288 pages, Hardcover
Ever notice that all watch ads show 10:10 as the time? Or that all fast-food restaurants use red or… read more
Want to Read $ 9.99Similar categories in Matt Johnson's Blindsight: The (Mostly) Hidden Ways Marketing Reshapes Our Brains book and Adam Ferrier's The Advertising Effect
"We navigate life by making decisions that maximize pleasure and/ or minimize pain."-Matt Johnson, Blindsight: The (Mostly) Hidden Ways Marketing Reshapes Our Brains
By: Adam Ferrier
Format: 240 pages, Paperback
Want to know how to influence other people's behaviour? In The Advertising Effect, respected advert… read more
Want to Read $ 23.96Similar categories in Adam Ferrier's The Advertising Effect book and Adam Ferrier's The Advertising Effect